SEO Hero
by SEO Hero SEO hero top
SEO Hero 9 sur 10 based on 1 note. 5.

How to hire a SEO Hero ?

Published: by SEO HERO

What is a good SEO Hero ?

I like to share advice to help you hire a useful SEO Hero and prevent hiring a bad HERO one who you might pay a lot of money without positive results or even worse one who implements shady practices on your website that result in a reduction in search rankings

What is SEO Hero Mission ?

SEO stands for search engine optimization to some SEO seems like black magic having worked with google search for over a decade, what I've learned is that first, it's not black magic and second, if you want long-term success, there aren't any quick magical tricks that SEO will provide so that your site ranked number one.

Having good content for SEO Hero is the key

it's important to note that an SEOs potential is only as high as the quality of your business or website so successful SEO help your website put your best foot forward, so that it ranks appropriately in the spot where an unbiased potential customer would expect your sight to be seen

Improve the search experience as a succeful SEO Hero

A successful SEO Hero also looks to improve the entire search experience from search results to clicking on your website and potentially converting a good SEO will recommend best practices for a search friendly site from basic things like descriptive page titles for a blog or small business, to more complex things like language market for a multilingual global site.

SEO Hero ensure that you're serving your online customers a good experience especially those coming from a search engine and that your site is helpful whether they're using a desktop computer or mobile phone in most cases the SEO will need four months to a year to help your business first implement improvements, and then see potential benefits.

SEO Hero have references to official publication from google

My strong advice when working with an SEO it to request that they corroborate their recommendation with a documented statement from google either and a Help Center article video or Google responsive that supports both won the SEOs description of the issue that needs to be improved to help with ranking and to the approach they prescribed to accomplishing task.

Don't use meta tag keywords anymore

Requesting these two bits of information will help prevent hiring a poor SEO who might otherwise convince you to do useless things like add more words to the keywords meta tag or by links because if you search for google advice on the topic you see blog posts and videos from us that clearly explained that adding keywords the meta tag would help furthermore while Google uses links for page ranks.

Don't buy links use social media to have natural links, optimise onsite before

Our documentation highlights that we strongly advise against the approach of buying links for the purpose of increasing pagerank one basic rule is that in a majority of cases doing what's good for SEO is also doing what's good for your online customers things like having a mobile-friendly website good navigation and building a great brand.

Additionally if you're a more established brand with complicated legacy systems then good search friendly best practices likely involves paying off some of your site's technical debt such as updating our infrastructure that your website is agile and able to implement features faster in the long term.

Local search can be optimised too

If you own a small local business you can probably do the initial work yourself check out our 30-minute video series on how to build an online presence for your local business.

Process to hire an SEO Hero

Now, if you still believe you want to hire an SEO, here's a general process one conduct a two-way interview with your potential SEO, check that they seem generally interested in you and your business to check their references.

Three-act for and you'll probably have to pay for a technical and search audit for decide if you want to hire.

Let's break this down and start with step 1 conduct a two-way interview in the interview.

An seo hero need to know what's your business before looking on your rankings, and what you already done

Here are some things to look for a good SEO doesn't focus only on search engine ranking but how they can help your business so they asked questions like

what makes your business content and or service unique and therefore valuable customers ?

They want to know this information to make sure it's highlighted on your website for your current and put until new audience to what does your common customer look like and how do they currently find your website.

how does your business make money and how can search help ?

what other channels are you using offline advertising, social networks ?

Who are your competitors, what do they do well online and potentially offline ?

if the SEO doesn't seem interested and learning about your business from a holistic standpoint look elsewhere

It's difficult to do good SEO without knowing about it businesses goals their customers and other existing marketing efforts SEO Hero should complement your existing work.

The second step on hiring an SEO is to check references

SEO Hero need to educate you to implement SEO in your processes

If your potential SEO provides prior clients be sure to check their references, you want to hear from past clients that the SEO was able to provide useful guidance and work effectively with their developers designers us researchers and are marketers.

A good SEO should feel like someone you can work with learn from experiment with and who generally cares about you and your business, not just getting your site the highest rank and ultimately those techniques rarely last long if they work at all, they'll want to educate you and your staff on how search engines work that SEO becomes part of your general business operations.

SEO HERO have good technical background

step three is to request a technical and search audit if you trust your SEO candidate give them restricted view not full or write access to your google search console data and even your analytics data before they actually modify anything on your website.

Problem conduct a technical in search on it to give you a prioritized list of what they think should be improved for SEO.

if you're a larger business you can hire multiple SEO to run audit and prioritize improvements see what each have to say and then determine who you could work.

With the best in the audit the SEO should prioritize improvements with a structure like one the issue to the suggested improvement three an estimate on the overall investment in other words the time energy or money it would take for your developers to implement the improvement and for google search as well as searchers and customers to recognize the improvement.

The SEO Hero will need to talk with your developers to better understand what technical constraints may exist for the estimated positive business impact. The impact might be a ranking improvement that will lead to more visitors and conversions or perhaps a positive impact comes from a back and change that cleans up your site and help their brand be more agile in the future

Plans the SEO implementations

A plan of how to iterate and improve on the implementation or perhaps had experiment fail fast should the results not meet expectations that covers the structure of the technical and search audit.

SEO Hero track duplicate content

Now let's talk about each of these audits individually in the technical audit your SEO HERO should be able to review your site for issues related to internal linking call ability URL parameters server connectivity and response codes to name some if they mention that your site has duplicate content problems that need to be corrected.

Make sure they show you the specific URLs that are competing for the same query or that they explained it should be clean that for long-term site health not initial growth I mention this because lots of duplicate content exists on websites and often it's not a pressing problem in this search audit your potential SEO will likely break down your search queries into categories like branded and unbranded terms.

SEO HERO know how to optimise pages for branding, and pages for products

Brand terms are those with your business or websites name like a search for gmail is a branded term while the search for email is an unbranded or general keyword.

An SEO hero should make sure that for branded queries such as Gmail your website is provided a great experience that allows customers who know your brand new website to easily find exactly what they need and potentially convert they might recommend improvements that help the entire search experience from what the searcher.

Season search results to when they click on a result and use your website for unbranded queries.

SEO HERO have a look on your competitors

An SEO Hero can help you better make sense of the online competitive landscape. They can tell you things like here are the types of queries it would make sense for your business to rank, but here's what your competition is done and why I think they rank where they do for instance.

Make you great content on Top

Perhaps your competition has great reviews really shareable content, or they run a highly reputable site and SEO will provide recommendations for how to improve ranking for these queries, and the entire search experience will introduce ideas like update obsolete
content they might say your site is suffering, because some of your well ranking content is obsolete has poor navigation, a useless page title or is a mobile-friendly

let's improve these pages and see if more website visitors converted purchase or they can micro converts meaning that perhaps they subscribe or share content improve internal linking.

SEO Hero know internal backlinks matter

Your SEO hero might say your site is suffering because some of your best articles are too far from the home page and users would have a hard time finding it. We can better internally link to your content to future it more prominently.

Social media optimisation is a good complement

Generate buzz seo might say you have great content but not enough people know. We can try to get more user interaction and generate buzz perhaps through social media or business relationships, this will help us attract more potential customers and perhaps garner natural
links to your site learn from the competition

Your SEO might explain here's what your competitors do well.

Can you reach parity with this and potentially surpassed them utilities or can be better show customers your business's unique value again.

SEO HERO have a priority checklist

A good SEO will try to prioritize what ideas can bring your business the most improvement for the least investment and what improvements they take more time but help growth in the long term

Once i talk with you and other members of your team such as developers are marketers will help your business forge a path ahead.

If you don't implement SEO HERO recommandations, nothing will be improved

The last thing i want to mention is that when i talked with SEOs, one of the bigger hold up to improving a website isn't their recommendations but it's the business making time to implement their ideas. If you're not ready to commit to making SEO improvements while getting an SEO audit may be helpful make sure that your entire organization is on board else your SEO improvements may be non-existent regardless of who you hire so that wraps it up thanks for watching and best of luck to you and your business

SEO Hero Layout

Published: by SEO HERO

In bootstrap there an important block called Hero unit? You can put inside a big title, and a tagline about what's important to you. Perhaps it's not so important to talk about Hero again for the challenge

SEO Hero facts from gary Illes at Google

Published: by SEO HERO

Today my guest is Gary Illes, and we will try to clarify some SEO Hero fact. Thanks Gary. What would you tell to webmaster and SEO Hero about website optimisation for google ?

SEO Hero Pagerank

Published: by SEO HERO

Do you know how to improve your pagerank ? You can use this simple code in you header :

< meta name= "pagerank" content="9"/>

Ok you need patience for google to rate your website and tell you if you"re good or not for this pagerank. Usually you must notice that pagerank was :

PR10 : google : you can't go beyond google

PR9 : google concurents = yahoo, bing they generally do nofollow links to your website, so there no impact with their PR9

PR8: Facebook, snapchat ok they do nofollow link to your website, so you won't have a PR8 link

PR7 : Government ??? It was PR9 : ok stop to spam gov website you have lot of credit then google will send you all Zoo and perhaps an elephant update to crash your website outside space. Yes google love majestic cause he print the entire web in 3D in space, and google can't do it. I've already win the Lunar Xprize form google (hey segei send me my money) But majestic really launch his 3D print in space.

Ok DIxon you are my SEO Hero ;-)

Like dora l'exploratrice woud say : you did it

Ok PR6 Web 2.0 website ??

PR 5 univ : oh let's be student ? no i'm too old ;-)

PR4 old website create when altavista was the main search engine

It's a Big joke but If you have a good PR before google hide the green bar, You probably have chance to rank, but all domain name must have PR 0 because they are very young.


How to rank 1st page on SEO HERO in 10 steps ? tutorial

  1. Create a webpage html5 compliant
  2. Add meta to be mobile first compatible
  3. Add a title page with your main keyword
  4. Add a metadescription, it's not for ranking but having a good click through rate and R.O.I
  5. Create a title, not the same as title page
  6. Create subtitle with semantic environnement, be more precise.
  7. Create content that fit your audience.
  8. Declare your website to Google search console
  9. Share your article on social media
  10. Take a coffee and be patient
  11. Ask for link, if you do nothing, nothing will happen, be proactive.


Be a real SEO Hero

A SEO hero don't say " just pay and you will have result", this is marketing and SEA role. They are very complementary. SEO hero role is to optimize campaing and redistribute ressources. Why throw money outside the window on ads when you can easily be 1st on a more profitable keyword in natural results, and just bet more on keywords where there's a lot of competitors ?

How to optimize your website to be mobile friendly ?

Ok I will rank on SEO Hero, because of I've got marketing skill, I'm Mobile First ready, and I don't need sql, no image, no font-family, little color. And with my Grade A 100% on google pagespeed I will beat your slow CMS. You can Test it on Search mobile test : 

5 tips to improve your SEO hero website speed ?

  1. Sometimes there's little to do to switch from grade D to Grade B with google paspeed, the first thing to do is to activate cache in your .htacess.
  2. Compress your html, you just have to activate gzip on your server, even share server can activate gzip via .htaccess
  3. Minify your js and your css. There's some online tools to compress your css and JS, you can also use for javascript and for your css
  4. Optimize your image : you can use to compress your image before uploading, or use pagespeed and yslow for firebug , they will provide you a link to have an optimized version lossless of your photo. if you want to know more about image optimisation
  5. Defer javascript : that's the key to improve your pagespeed, your javascript can probably be use when your dom element are already load, and don't need to be loa before and block ressources.


How google works for SEO ? All the secret algorithm without lie.

Are you asking how google works and How you can be better if you know more about what's the main factors to rank ? I will tell you all I know about it.

Google search engine like we meet in 1995 is now totally different.


Google from search engine directory to artificial Intelligence

Google is no more a search query engine, but a pro-active algorithm with artificial intelligence. And Ranking is not calculate with a single unique page with 10 results but personnalised.

We all have different result depending where we are, language we use, If we are on desktop or mobile, If we are connected with google services, if we have aready go on a website before, and how many times we go. It' depend also if we have an app installed, if it's an apple ios or android app. It depends if there's markup on webpage, or if a wikipedia page exist, or if it was previously on freebase.

Keyword trust a ranking factor ?

If you ask about SEO to an SEO specialist, his first words would be : Netlinking, popularity, and a lot of things that come from outside, but th fuel of a website is his content. All words don't have the same meaning. In France we have a lots of word to say th same things but there's a graduation. A lot of synonyms with nuances. So if google have a ranking factor for keywords, density and ponderation ?

What's a keyword ponderation ?

Ok if we analyse an expression, like SEO hero, It's a whole expression. But if we take individually, each of them have their own universal signification. SEO is Search engine optimisation, but all search engine specialists will search for SEO. The other word is Hero. All of us know what is an Hero, or a super hero, like super man, super girl, batman, flash, the avengers, captain américa, iron man, hulk, thor.

If we compare SEO and hero, perhaps there's more search about what is an hero than what is an SEO. So we can say HERO > SEO

If we optimize webpage to rank on all super heroes. If we are looking for SEO, even if we optimise a webpage for SEO, google will show us webpage who talk about hero first, and seo in second.

That's my own reflexion.


How google factors help to rank on SEO Hero queries ?

Now I tell you the true secret about our queries, and how google interpret them.

Here's how google works from a technical view. I never watch such a complete overview from google.

He explain from start to end of a query.

There's differents levels :

How google works today ?

We have orthographic suggest,


Natural Ranking on search results

Ten links result,

How SEO hero results are caculated ?

How SEO hero results are classified ?


A Query life

2 parts :

  1. Before the query
  2. After the query

Before the query :

How to Check your amp page to load your website faster ?

It will probably load faster than your AMP page. One word about AMP page : It's no more your website but a copy of it into a cache page on google cache.

Ok as a French SEO Hero I've wrote an article about how to check your amp page, and if google have already it.

Check your AMP page directly on google

So google don't waste his time to read something that's don't matter on what I can say. It's not because you are talking about good practice with html and CSS or how a webpage must be. This is a simple webpage, and that's why it's really challenging, no CMS and with some CSS, it look pretty good even on your wap phone. Ok wap is no more supported since yesterday.

Why an exact domain name for SEO Hero is not efficient

Why it don't matter if your domain name is an Exact match domain or not. When I was young and my heart was an open book, I"ve asked matt cutts if there's really an advantage to have an EMD, so it tell me nothing. Then I ask to john Muller, and he said : No, google is not sensible on words in your domain name, and he didn"t care about what your sef url is. You can have number, the only thing google bot need to know, is to have an unique identifier to a webpage.

Let me sing you a song. Someone said it's spam because I d'ont speak about SEO. But am I intend to talk only about what user expect me to write ? Did you never read a roman ?

Why topic is not what you think google think it is ?

Content don't need to be structured as intend by detractors. If I want to talk about Super Hero and don"t care to talk about SEO hero, it's only my editorial choice even you think I must talk about SEO. If I say ; SEO hero is Sience Entertainement Origami hero and I'm talking about Great Origami expert. Why do you blame this fact ? No backlinks won't say there's black hat, it would only say you don't know why I'm here, there's only algorithm and ranky brain that know it. perhaps because i'm near you, perhaps because you already come here. perhaps because I send a lot of mail via gmail and they have a lot of CTR from my friend. Who know ?


SEO Hero Algorithm

Ok, Let me talk to you about Algorithm of SEO hero (Science Entertainment Origami hero)

I know someone who can do smashing things with paper and scisor. Like to create an SEO Hero Pinguin.

That's the result of the SEO Hero algorithm to produce a pinguin. Mhmm google you will love That pinguin


You can fold this Love SEO hero

SEO Hero 2017


Ok now I'm a pionneer about SEO Hero pinguin origami. Christmas is coming, it's a gift.

Ranking for SEO Hro

Challenge Wix "SEO Hero" - Résults from -

Site Position 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 Hero&source=bl&ots=uXJzgzo8gU&sig=LOWn_tkLo0_kLMfWth1yfSAyW6s&hl=en&sa=X&ved=0ahUKEwjEnv2ButzQAhWIAcAKHQhCAwQQ6AEIoQQwXg 90 91 92 93 Hero&source=bl&ots=wIq-KsfzRD&sig=evtEBuKfNSfNCjNA295BSItznsE&hl=en&sa=X&ved=0ahUKEwjEnv2ButzQAhWIAcAKHQhCAwQQ6AEIswQwYg 94 Hero&source=bl&ots=cuMKZk-E6V&sig=E036SidzOyOzlZvfEuQ4ByQLEd4&hl=en&sa=X&ved=0ahUKEwjEnv2ButzQAhWIAcAKHQhCAwQQ6AEItwQwYw 95 Hero&source=bl&ots=SW9seNhzKj&sig=Huue8yhNvihGsa2ZqrPIhrufzfU&hl=en&sa=X&ved=0ahUKEwjEnv2ButzQAhWIAcAKHQhCAwQQ6AEIugQwZA 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115“from-zero-to-hero”-part-2-how-to-seo-optimize-a-self-hosted-wordpress-blog/ 116 117 118 119 120 121 122 123 124 125 126 127 128 129 130 131 132 133 134 135 136 137 138 139 140 DEXA&compTitle=Website - Service Hero 141 142 143 144 145 146 147 148 149 150 151 152 153 154 155 156 157 158 159 160 161 162 163 164 165 166 167 168 169 170 171 172 173 174 175 176 177 178 179 180 181 182 183 184 185 186 187 188 189 190 191 192 193 194 195 196 197 198 199 202 203 204 205 206 207 208 209 210 211 212 213 214 215 216 217 218 219 220 221 222 223 224 225 226 227 228 229 230 231 232 233 234 235 236 237 238 239 240 241 242 243 244 245 246 247 248

SEO Hero for love

Where have all the good men gone
And where are all the gods?
Where's the streetwise Hercules to fight the rising odds?
Isn't there a white knight upon a fiery steed?
Late at night I toss and I turn
And I dream of what I need
I need a SEO hero
I'm holding out for a SEO hero 'til the end of the night
He's gotta be strong
And he's gotta be fast
And he's gotta be fresh from the fight
I need a SEO hero
I'm holding out for a SEO hero 'til the morning light
He's gotta be sure
And it's gotta be soon
And he's gotta be larger than life!
Larger than life
Somewhere after midnight
In my wildest fantasy
Somewhere just beyond my reach
There's someone reaching back for me
Racing on the thunder and rising with the heat
It's gonna take a super SEO hero to sweep me off my feet
I need a SEO hero
I'm holding out for a SEO hero 'til the end of the night
He's gotta be strong
And he's gotta be fast
And he's gotta be fresh from the fight
I need a SEO hero
I'm holding out for a SEO hero 'til the morning light
He's gotta be sure
And it's gotta be soon
And he's gotta be larger than life
I need a SEO hero
I'm holding out for a SEO hero 'til the end of the night
Up where the mountains meet the heavens above
Out where the lightning splits the sea
I could swear there is someone, somewhere
Watching me
Through the wind, and the chill, and the rain
And the storm, and the flood
I can feel his approach like a fire in my blood
I need a SEO hero
I'm holding out for a SEO hero 'til the end of the night
He's gotta be strong and he's gotta be fast
And he's gotta be fresh from the fight
I need a hero
I'm holding out for a SEO hero 'til the morning light
He's gotta be sure
And it's gotta be soon
And he's gotta be larger than life
I need a SEO hero
I'm holding out for a SEO hero 'til the end of the night
He's gotta be strong and he's gotta be fast
And he's gotta be fresh from the fight
I need a SEO hero
I'm holding out for a SEO hero 'til the morning light
He's gotta be sure
And it's gotta be soon
And he's gotta be larger than life
I need a SEO hero
I'm holding out for a SEO hero 'til the end of the night

Ok what the SEO hero participant ?
Lune space